VOOM'S Leadership Position In HD Content Widens With the Addition of HBO and Cinemax

[Gregg Lengling]

VOOM Lineup Now Includes over 30 HD Channels and More than 70 SD Channels

   Eight Turner Networks Added Including CNN, TNT, TBS, CNNfn and Boomerang

    JERICHO, N.Y., Feb. 26 /PRNewswire/ -- Rainbow DBS, Cablevision Systems
Corporation's satellite division, today announced that VOOM's channel lineup
now includes four HBO and Cinemax channels in high-definition (HD) as well as
14 additional HBO and Cinemax channels in standard definition (SD).  VOOM also
announced that it is further enhancing its SD lineup with the launch of CNN,
TNT and TBS Superstation, in addition to five other Turner networks CNNfn,
Boomerang, Cartoon Network, CNN Headline News and Turner Classic Movies (TCM).
    "HBO and Cinemax are some of the most watched movie channels on TV today
and we're excited to be able to extend them to our customers in both HD and
SD.  This brings the VOOM HD offering to more than 30 channels, far more HD
programming than any other cable or satellite provider," said Bill Casamo,
executive vice president, marketing and sales for Rainbow DBS.  "We are also
proud to add Turner Networks to our SD lineup with its world-renowned news
channel CNN and 7 other popular channels.  Now, we can offer our customers a
more complete package of over 100 channels in both HD and SD programming that
showcases the best in movies, sports, music and news."
    The latest addition of HBO and Cinemax enhances an already vibrant lineup
of HD programming that includes Discovery HD Theater, Showtime and Starz!
VOOM also features more than 20 exclusive VOOM HD channels created by Rainbow
Media Holdings LLC, as well as a package of cable channels in SD such as the
Disney Channel, A&E, FX, AMC, and IFC.

    VOOM's new HBO and Cinemax program offerings include the following:

    *  HBO East HD                  *  Cinemax East HD
    *  HBO West HD                  *  Cinemax West HD
    *  HBO East                     *  Cinemax East
    *  HBO West                     *  Cinemax West
    *  HBO 2 East                   *  More Max East
    *  HBO 2 West                   *  More Max West
    *  HBO Signature                *  Action Max
    *  HBO Comedy                   *  Thriller Max
    *  HBO Family                   *  @Max

    VOOM's new Turner program offerings include the following:

    *  CNN                          *  TCM
    *  Headline News                *  TNT
    *  CNNfn                        *  Cartoon Network
    *  TBS                          *  Boomerang

    Home Box Office
    HBO was the first to launch a high definition pay channel and more than
75% of the HBO HD schedule is in true HD, including original programming such
as "The Sopranos," "Carnivale," and "Six Feet Under" as well as all HBO Films
and over 80% of the theatrical motions picture.  Home Box Office is America's
most successful premium television network, whether measured by subscribers,
profitability, viewers, awards or critical acclaim.  Offering theatrical
blockbusters, HBO Films presentations, innovative original series, provocative
documentaries, concert events and championship boxing, HBO is the most-watched
pay service during the day and in prime time.
    Cinemax, featuring more than 1,200 movie titles a year and award-winning
documentaries, is the second-most-watched pay service.  Cinemax HD has been
launched with approximately 70% of its daily schedule of first-run films,
classic movies and original documentaries in true high definition 1080i
format.  The remaining 30% of programming will be up-converted to the 1080i
format, providing subscribers with HD sets enhanced picture quality compared
with standard-definition digital television.

    Turner Network Sales
    Turner Network Sales (TNS), a division of Turner Broadcasting System, Inc.
(TBS, Inc.), is responsible for the sales and marketing of Turner
Broadcasting's 11 domestic basic cable networks -- TBS Superstation, CNN, CNN
Headline News, TNT, Cartoon Network, Turner Classic Movies, CNNfn, CNN
International, CNN en Espanol, Turner South and Boomerang -- to cable and
satellite affiliates and special markets throughout the United States, Canada,
Puerto Rico and the U.S. Virgin Islands.

    Turner Broadcasting System, Inc.
    Turner Broadcasting System, Inc., a Time Warner company, is a major
producer of news and entertainment product around the world and the leading
provider of programming for the basic cable industry.

    About VOOM and Rainbow DBS
    VOOM, provided by Rainbow DBS, Cablevision System Corporation's satellite
service division, is the first television service to provide a comprehensive
array of high-definition (HD) programming for the rapidly growing but
underserved HDTV audience. VOOM's lineup of more than 30 HD channels features
an exclusive package of brand-new, commercial-free channels such as
WorldSport, Epics and Animania.  The service also includes over 70 of the most
popular cable channels in standard-definition (SD), 18 digital music channels,
and over-the-air digital broadcast channels in HD, where available.  VOOM is
offered across the continental United States through local Sears retailers, by
calling 1-800-GET-VOOM, or by visiting http://www.voom.com.